Welcome to ISU Trading
Your ideal partner in wholesale supply of digital watches and calculators
Brands
News
“We were just looking for the right time to come back”: Nobody expected Fender to return to NAMM – but the guitar giant is finally coming home to the world’s biggest gear trade show
Fender has announced it will officially return to NAMM next year. The January 2025 edition of the world’s biggest gear trade show will mark the first time Fender has taken part in the event’s festivities since the 2020, which took place just before the pandemic.
AudioThing’s new Wurly plugin uses both physical modelling and samples to emulate two classic Wurlitzer electric pianos
Rather than choose between physical modelling and sampling for its new electric piano plugin, AudioThing has used both techniques to generate its sounds. Known as Wurly, the instrument in question emulates the classic Wurlitzer 200 and 200a models, and takes a hybrid approach to doing it.
“AI could prove incredibly useful, from configuring our kits to generating the sounds in our head”: Where might electronic drums go next? Here are 9 of our predictions
Electronic drums have come a long way over the last few decades, but where are they headed in the future? From AI to radical new playing surfaces and authentic cymbals, this is our wishlist
A new series of King Seiko dress watches debuts,reviving a classic design.
After the success of the King Seiko collection’s second design series, known as the KSK, a wide range of case shapes and designs entered the collection from the late 1960s through the 1970s as Seiko saw many advances in technology and design creativity. Today, a new series inspired by a vintage design born in 1969 joins the King Seiko collection.
“Once I discovered how valuable and useful it is, it just completely changed everything for me”: There’s a pedal that will make your guitar rig sound better in a mix – and you’ve probably never considered buying one
“When you think about it, when you’re recording, what the human ear’s picking up on when you talk about guitar tones, there’s only a couple of factors of what’s coming through those speakers that really make a difference
“Mono might, poly power”: Arturia’s MiniBrute V plugin reimagines the much-loved analogue monosynth with extra voices, effects and more
Arturia’s MiniBrute was the French manufacturer’s second ever hardware instrument; previously known for its synth plugins, Arturia first released the Origin synthesizer in 2008 before following that up with the MiniBrute in 2012.
Casio to Release G-SHOCK-Surfrider Foundation Collaboration
Casio Computer Co., Ltd. announced today the release of the latest addition to the G-SHOCK family of shock-resistant watches. The new G-5600SRF is designed in collaboration with the Surfrider Foundation, a group committed to protecting our oceans.
Zildjian announces Alchem-E Gold-EX, Gold and Bronze electronic drum sets in three different configurations, “We set out to create the most realistic, authentic playing experience across the entire kit and are confident that drummers will agree.”
Metal cymbals, acoustic shells, and input from the son of Roland’s founder…